Old Guys Rule


Old Guys Rule

Old Guys Rule

Old Guys Rule

Old Guys Rule

Old Guys Rule


This project was designed by 3 Advertising


The Old Guys Rule brand made its debut in west coast surf shops and quickly proved to be a very popular concept. Last year Old Guys Rule made its debut online with a website designed by the talented folks over at Albuquerque based 3 Advertising. The project's goal was to build an online community and shopping experience for the company's growing fan base. From the day the site launched, it has proved to be extremely popular.

For John Wayne fans, check out the John Wayne T-Shirts and for surfer dudes check out the surf apparel.


• Complete ecommerce capabilities
• Online gift certificate sales
• Online forum with member registration
• Blog with user submitted comments
• Image gallery populated by user submitted images
• Searchable dealer database
• Content management system for editing all non-store related content


» Click here to launch this website


ExpressionEngine, Ecommerce

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